Dataset titles and summaries

Dataset titles

Dataset titles should describe what the dataset contains. They should: 

  • be frontloaded (with the most important information first) 
  • include the geographical region the data apply to 
  • be short – aim for 60 characters including spaces 
  • not include acronyms – put these in the keywords 
  • not include the word “dataset” 
  • time series datasets should include “time series” at the end of the title 
  • not include the time period (this should only be used in the spreadsheet title) 

If you have one dataset, use the same title as the publication (but without the data period) for consistency.

The Public sector employment, UK: June 2020 bulletin is published with the Public sector employment dataset.

If you have multiple datasets, make sure the titles are clear and concise so that users can easily distinguish between them.

The Baby names in England and Wales: 2019 bulletin is published with the following datasets:

Dataset summaries

The “About this dataset” section of a dataset page provides users with a brief summary of what they can expect to find in the Excel downloads. 

This summary should be clear, concise and frontloaded. It should contain the geographical coverage, if it is not already in the title, and the frequency of the data for example, annual, quarterly, monthly. It should not include the time period for the data as this will change with each release and the page may contain multiple dataset downloads with different time periods.

The summary should not exceed 160 characters (including spaces) and end in a full stop. 

Annual burglary data from the Crime Survey for England and Wales (CSEW): when incidents happened, information about offenders, the victim’s perception of the incident, and what items were stolen.