A summary should:

  • be under 140 characters (including spaces)
  • explain what the release is about in plain English
  • be a unique description specific to the release
  • not repeat the title
  • begin with the most important words, so search engines can find the document (not “This release provides…”)
  • end in a full stop

Remember: when a release title or summary is displayed in the release calendar or search engine results, users need to see whether this is what they want.